I was approached by Melbourne-based online cheese retailer, SoGouda.com.au, to write web content and blog posts for their website launch. The work in scope included developing core landing pages, the ‘about’ page, product descriptions, delivery and shipping pages, hamper and gift set information, FAQs, healthy recipes and contact forms. In addition to creating engaging editorial content, I developed an email marketing template, a blog template and six-month editorial calendar as well as press releases for immediate distribution and a brand strategy for social media.
‘Welcome’ newsletter: http://eepurl.com/djs4pD
Home page: SoGouda.com.au
Product listings: https://sogouda.com.au/collections/all
Delivery & Information: https://sogouda.com.au/pages/delivery
Gouda Cheese Gifts, Hampers & Sets: https://sogouda.com.au/pages/gouda-cheese-gifts
What is Gouda Cheese?: https://sogouda.com.au/pages/what-is-gouda-cheese
Health Benefits: https://sogouda.com.au/pages/health-benefits-of-gouda-cheese
Recipes & Meal Ideas: https://sogouda.com.au/pages/gouda-cheese-recipes
SoGouda Blog: https://sogouda.com.au/blogs/news
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