I was approached by Melbourne-based online cheese retailer, SoGouda.com.au, to write web content and blog posts for their website launch. The work in scope included core landing pages, the ‘about’ page, product descriptions, delivery & shipping pages, hamper and gift set information, FAQs, healthy recipes and contact forms. In addition to engaging editorial content, I developed an email marketing template, a blog template and six-month editorial calendar, press releases for immediate distribution and a brand strategy for social media.
‘Welcome’ newsletter: http://eepurl.com/djs4pD
Home page: SoGouda.com.au
Product listings: https://sogouda.com.au/collections/all
Delivery & Information: https://sogouda.com.au/pages/delivery
Gouda Cheese Gifts, Hampers & Sets: https://sogouda.com.au/pages/gouda-cheese-gifts
What is Gouda Cheese?: https://sogouda.com.au/pages/what-is-gouda-cheese
Health Benefits: https://sogouda.com.au/pages/health-benefits-of-gouda-cheese
Recipes & Meal Ideas: https://sogouda.com.au/pages/gouda-cheese-recipes
SoGouda Blog: https://sogouda.com.au/blogs/news
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