I was commissioned by Beauro App to develop a media launch kit for their beauty booking app, which enables users seeking last-minute beauty appointments to browse top-rated salons near them and make a booking using only their smartphone. I wrote EDMs, advertising straplines, online content, website copy, press releases, partnership tiers and service descriptions to successfully position Beauro as a game-changing hair and beauty start-up.

Within a year, Beauro’s operations had expanded from Melbourne to Sydney and I was commissioned once again to refresh existing app content and produce over 150 new business listings and service descriptions for participating salons.

View the Beauro App website

View the Beauro App beauty directory

Download Beauro App from the iTunes Store